Case studies

In-depth examples of our work

We go to great lengths to ensure that every research project we do is the best it can be by working very closely with our clients. The examples in this section show how we respond to our clients' research needs, how we work with them as a team, and how our work contributes to their success


SAP Concur - Spend Management

Understanding how organisations manage travel, expenses, and invoicing to create a content campaign covering reports, infographics, videos, webinars, and training material for internal sales

Leading Independent Cybersecurity Company - Leading independent cybersecurity company

Can enterprises better defend themselves from cyber attacks by learning from attackers? A thought leadership campaign using Vanson Bourne market research data from across the world

Arctic Wolf Networks - The State of Mid-Market Cybersecurity

A market research campaign designed to help a start-up generate brand expertise in their market, resulting in a long-lasting and credible communications campaign designed in tandem with the client's PR agency

SailPoint - Market Pulse 2017

Understanding enterprise attitudes to complaince and security to create a communications campaign published by media outlets across the world

CA Technologies - Evolving the Digital Experience in 2017

Using market research to find insights about customer experience across diverse digital platforms, resulting in a comms campaign designed to hit key parts of CA Technologies' markets across the world

CA Technologies - Showing the Application Economy’s impacts through global insights

Creating a worldwide market research programme to help CA Technologies understand how enterprises are able to re-think their business operations using software innovations, resulting in a campaign generating over 250 earned media articles and several thousand new leads

Porter Novelli - Revealing ‘just in time working’ in global campaign research

Helping an international PR agency with their enterprise telecoms client to create a research-based campaign exploring productivity among mobile workers

Avanade - Identifying enterprise customers’ technology challenges through Vanson Bourne research

A research programme to better understand how organisations can use Microsoft technologies using mobile, social, cloud, and big data, creating a thought leadership content campaign deployed around the world

ARRIS - Mapping home entertainment futures with the Consumer Entertainment Index

Creating a global index of how consumers watch television programming, resulting in a comms campaign published in every type of media publication around the world

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