Data Protection Trends Report 2024

Brief

Embarking on the fifth edition of their flagship Data Protection Trends report, Veeam were keen to continue to quantify the challenges and drivers of the data protection industry, and garner an impartial understanding of how data
protection must continue to evolve.

Previous editions:

• 2023 Data Protection Trends report
• 2022 Data Protection Trends report 

Solution

Veeam and Vanson Bourne worked collaboratively to enhance and expand upon the existing data protection trends survey, to enable the continual monitoring of key trends that are important to Veeam and the data protection industry, as well as cover new angles pertinent to that point in time, in order to explore fresh ideas.

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Outcome

Veeam used the research to develop their 2024 report, taking the insights from the data to highlight the predictions for the year across the industry.

This covered areas such as:

• How 2024 is likely to be the year of changing solutions and changing roles in regard to cyber preparedness, compliance postures and the expectations of business units vs. what IT is able to deliver
• The primary drivers of change and what organisations are looking for – whether it be reacting to pressures against ransomware, or proactive initiatives to protect cloud-hosted workloads
• Why data protection strategies will be, and need to be, designed around preparing against ransomware and other large IT interruptions

Full report available here

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