Holiday Shopping Season

Project Information
Client name:
Luminati
Published:
Nov 2020
Number of interviews:
2000
Countries:
United States of America, United Kingdom
Topic:
Consumer research
55%
of consumers will be participating in holiday shopping events this year such as Black Friday and Cyber Monday

Pippa Thirkettle
Research lead

David Kapadia
Account Director
Press attention:
- Are-retail-events-still-relevant-in-the-data-driven-world-of-modern-e-commerce - Business Leader - 25 Nov 2020
- Shoppers-to-spend-38-billion-online-over-2020-thanksgiving-weekend - Digital Commerce 360 - 23 Nov 2020
- Online-consumers-to-double-this-holiday-shopping-season - Fashion United - 20 Nov 2020
- Research-reveals-permanent-shift-towards-ecommerce-as-over-half-of-consumers-55-plan-to-use-online-channels-during-2020-holiday-shopping-season-luminati-networks - Financial Post - 19 Nov 2020
- Over-half-of-consumers-to-cash-in-on-black-friday-deals - BDaily News - 19 Nov 2020
