2021 State of Branding
Project Information
Client name:
Bynder
Published:
Apr 2021
Number of interviews:
1600
Countries:
United States of America, United Kingdom, France, Germany, Netherlands
Organisation size:
250+ employees
Topic:
Other
Read the report based on responses from marketing and creative professionals here.
59%
of marketers reported that the most sizable impact from digital initiatives was generating more digital content and creative output
73%
of marketers admitted they created significantly less content than they originally planned to in 2020
Dave Gallichan
Research lead
David Kapadia
Account Director
Press attention:
- Automation of branding is set to increase - Transform - 06 May 2021
- Bynder’s 2021 State of Branding Report Finds that Marketers are Ready to Embrace Automation in Branding to Support Digital Experience - Globe Newswire - 29 Apr 2021
- Bynder’s 2021 State of Branding Report Finds that Marketers are Ready to Embrace Automation in Branding to Support Digital Experience - EIN - 29 Apr 2021
- Bynder’s 2021 State of Branding Report Finds that Marketers are Ready to Embrace Automation in Branding to Support Digital Experience - Street Insider - 29 Apr 2021
