Research reports

Latest insights from the team

State of Enterprise IT 2018

(Click here to go straight to our microsite for this report)

Back in Autumn 2016, we asked IT decision makers how their organisations are adopting IT products and services. That research found that other departments were increasingly likely to be responsible not only for IT purchasing but for strategy, too.

Since that time, a lot has happened. Digital trends like GDPR, blockchain, AI, and digital transformation have had a lot of press attention. Does this mean that the IT department are clawing back responsibility for IT purchasing or strategy, or do these trends mean control is continuing to migrate to other departments?

In short: it's not as simple as you might think.

Our latest research asks US and UK IT decision makers what changes have happened over the past year. Is the IT department more or less important? How does their organisation see these digital trends? And what does all this mean for technology marketers?

The full results can be found on our microsite.

As well as a year-on-year analysis, the team have dug into the data and looked at each digital trend:

  • GDPR, by Chloe Byrne
  • Cloud computing, by Simon Crawley (due for publication on 1st December)
  • Customer experience and personalisation, by John Mackay (due for publication on 15th December)
  • Machine learning and AI, by Callum Budd (due for publication on 5th January)
  • Blockchain and cryptocurrency, by Kelsey Parish (due for publication on 19th January)
  • Digital transformation, by Charlie Wood (due for publication on 2nd February)
  • The Internet of Things, by Dave Gallichan (due for publication on 16th February)
  • Security, by Pippa Thirkettle (due for publication on 2nd March)