State Of Enterprise IT 2018

The evolution of IT

Digital transformation

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By Charlie Wood, Project Manager

How are enterprises dealing with digital transformation?

They’re certainly not shying away from it, that’s for sure. On the contrary, most are really embracing it. Six in ten of the IT decision makers that we interviewed say their organisation has already developed a strategy for it - the single most common action that organisations are taking to remain competitive.

And half or more are making projects have a greater focus on innovation, or placing more emphasis on the user experience in order to stay ahead. In fact, just 2% of enterprises are doing nothing related to digital transformation at the moment.

But regardless of whether enterprises actually have a strategy, they are most definitely involved in digital transformation.



The key to making it a success is collaboration, so that any new processes and ideas can properly cascade through the entire organisation. Around half (53%) have adopted a culture of organisation-wide collaboration already, while the other half are leaving themselves at risk of complicating the process and making little-to-no progress.

Another important thing: who in an organisation should lead digital transformation?

Having a driving force that understands what impact new technologies will have on existing systems and processes is so important here. IT has the best understanding, making them best placed to lead digital transformation.

Other areas of the business know this too.

Over the last year, IT decision makers have noticed an increase in the number of IT employees working with people from other departments, as well as an increase in IT being approached for ideas.


So, does this mean digital transformation is moving forward problem-free?


Unfortunately, it’s never quite that simple. In order for it to be truly successful, the IT department needs other areas of the business to be completely sold on the idea, and right now that just isn’t the case.

Three in ten IT decision makers say that certain parts of the business are fearful of new technology or that there’s a lack of appreciation of how new technologies can help. These problems highlight that there’s a definite gap in understanding that needs to be addressed. And it’s not just understanding that’s an issue. Nearly four in ten say that there’s a lack of skills in-house to be innovative and over a quarter think that their organisation’s culture is stuck in the past.

The IT department needs to be able to work through these problems and foster a more positive attitude towards and a greater understanding of technology so that organisations can move forward with digital transformation.


And what does all of this mean for tech marketers?

Well, organisations want to embrace digital transformation, but it’s important that there’s an understanding and appreciation of what benefits it will bring. It’s also crucial that the various other departments within organisations have a good relationship with the IT department - for those who haven’t already, adopting a culture of organisation-wide collaboration centred around IT is an absolute must.

Guidance on how a product or service will be useful for the entire business, and how easy it will be for IT to roll out, manage, and ultimately ‘sell’ to other departments is likely to be a key factor in helping enterprises on their digital transformation journey.

Any thoughts?

Other reports about the state of enterprise IT:

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